I hope you will decide to stay in touch with us. You can sign up for the newsletter by clicking here. Our most recent edition on our orange-fleshed sweet potato program can be viewed by clicking here. I would like to now invite you to subscribe to our e-newsletter, WorldView, sent once a month, so you can learn more about how your support is helping HKI prevent blindness and reduce malnutrition for the most vulnerable around the world. This confirms that no goods or services were received for this contribution, which is completely tax-deductible.' п»їп»їДear, Thank you very much for your recent donation on Global Giving to Helen вЂ‹вЂ‹Keller International's 'Eating Orange for Better Health in Burkina Faso' project.ДЄs you now know, this humble root can have a major impact on women and children by providing them with sight- and life-saving vitamin A. Include a disclosureВ such as 'Please consider this letter a receipt for your contribution of $50 on.Take advantage of the fact that you can include live links in an email. Encourage the donor to visit your website, view a video, sign up for your newsletter, or follow your organization on Facebook, Twitter, or Instagram. The postscript (or P.S.) is an excellent place to spark more engagement. are the first things your donor will likely read. Do include a P.S.В Why? People are used to it.That could be your Board President, Executive Director, Development Director, or the chairperson of this particular campaign. Use the signature of someone important.Say 'call Amy,' rather than just a phone number or email address. Provide a name, phone number, and email address of a specific person. Give theВ donor contact informationВ should they have questions or want more information.Tell the donor when he will hear from you next.В Will you be able to report the results of a particular campaign? When? Will you be sending a newsletter or a report?.Avoid stock photos, but also protect the privacy of vulnerable people. Use a heartwarming image that alsoВ reminds the donor of who or what she has just helped. Add a photo.В PhotosВ are easy to addВ inВ an email.People respond better to stories that involve one person or animal rather than a group. п»їп»ї Also, when possible, tell a story about a single child or animal. Be specific and descriptive, while still being respectful of your clients. Tell a storyВ about how that donation will help someone or solve a problem.Donors want to know that their money went to the specific purpose for which they gave, so do say which campaign or goal was involved. Start with a warm 'thank you,'В mentioning the amount of the donation and the name of the campaign or fund to which the donation was made.First names are powerful, so use them, such a 'Dear Joanne' or Dear Fred and Louise.' Use a comma rather than a colon. Get personal.В Start your message with the donor's name.Or, 'Thank you for your donation.' Don't use more than 45 characters so that it will show up entirely in the subject line. The donor wants to know who you are if she is going to consider even opening your thank you. Put your organization's name in the 'From' line of your email.The same rules that apply to mailed thank yousВ apply to emailed ones. Those emails are not much more than a receipt.

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